- proven experience in public relations and account manager/ executive only- Managing a portfolio of clients’ PR accounts- Providing strategic counsel to clients to aid their PR and wider marketing campaigns- Providing commentators and product or company information to the media (newspapers, magazines, radio, television and online news sites)- Building relationships with existing and new clients- Building relationships with key media contacts- Liaising with clients regarding press campaigns, creative projects and PR solutions- Dealing with the media, speaking to journalists and other members of the press- Providing innovative and creative ideas to clients- Briefing clients and updating them on press campaigns- Analyzing PR coverage and providing written reports- Communicating effectively with a range of stakeholders

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